Understand the redesigned Specials page in Dutchie E-Commerce

This article explains the redesigned Specials page in Dutchie E-Commerce, including the new category filtering experience and the settings available to you. It is intended for anyone who manages promotions and oversee the consumer-facing menu.

Cannabis shop's 2 for $38 specials page

The Specials page in Dutchie E-Commerce uses a category filtering model and a redesigned layout that helps consumers find deals. The page automatically groups active specials into categories, such as Flower Specials or Edible Specials, and adds filter chips like BOGO, Under $25, and Ending Soon so shoppers can narrow down results.

Special offer cards also display countdown timers and urgency badges to highlight deals that are ending soon.

For a Marketing Director or Manager, this redesign gives your promotions more visibility on the menu without any additional manual work, since specials you configure through the discount builder populate into the new categories, filters, and cards automatically. For a Dispensary Manager or General Manager or Director of Retail, the redesign strengthens your storefront's overall shopping experience and can support higher basket sizes and repeat visits, since consumers can browse and act on deals more intuitively.

Things to know

The redesign is rolling out gradually under an internally managed feature flag, so your account may not receive the new layout at the same time as other accounts.
The redesign does not change how you create discounts. You will continue to configure deals, BOGOs, timing, images, display names, and ranking through the discount builder in the Backoffice.
If you use Discount Sync from Dutchie POS, your point-of-sale discounts continue to sync to Dutchie E-Commerce and populate into the redesigned Specials page automatically.

What's changing on the Specials page

The redesign adds several new elements to the consumer-facing Specials page:

A Shop Specials By Category landing section with category cards
Category landing pages, such as a Flower Special Offers page
Filter chips, including All Items, Everyday Deals, Ending Soon, BOGO, and Bundles
Countdown timers and urgency badges on special offer cards
A sort dropdown and empty state messaging
Mobile-responsive updates and updates to the home page carousel cards

What you can configure

Choose which filter chips appear on the consumer Specials page

In Dutchie E-Commerce Admin, go to Promote > Specials Page.
Open the Specials settings modal and select the Menu Filter Chips tab.
Use the toggle next to each chip to turn it on or off: All Items, Everyday Deals, Ending Soon, BOGO, and Bundles. All five toggles default to on, so every chip displays unless you turn it off.
In the same settings area, you can also enable or disable whether the category row displays across the consumer Specials page.

Reorder special offers from Dutchie POS

If you use Dutchie POS and Dutchie E-Commerce together, you can reorder how special offers appear on your menu directly from the Backoffice.

Go to Dutchie POS Backoffice > Marketing > Discounts > Available on eCommerce.
Click Reorder on an item that is available on Dutchie E-Commerce.
Reorder the special offer directly from the list.

What stays the same

Several existing settings and behaviors continue to work as they did before the redesign:

Hide Discounts From Consumer: if you have this enabled, it continues to suppress specials on your consumer-facing menu entirely.
Discounts Sync: this setting continues to control whether specials created in Dutchie POS sync to your Dutchie E-Commerce menu.
The discount builder in the Backoffice continues to be where you configure the specials themselves, including deals, BOGOs, timing, images, display names, and ranking.

Troubleshooting

Q: The new Specials page layout is not showing on my menu yet. Why not?

A: The redesign is rolling out gradually under an internally managed feature flag, so accounts do not all receive it at the same time. If you do not see the new layout yet, it has not reached your account. Reach out to your Dutchie contact for rollout timing.

Q: Can I add or remove a price threshold chip, such as Under $25?

A: No. These thresholds are hardcoded and are not configurable by retailers.

Q: A filter chip I want to hide, such as BOGO, is still showing on my menu. What should I check?

A: Go to the Specials settings modal in Dutchie E-Commerce Admin and confirm that the toggle for that chip is turned off under the Menu Filter Chips tab.